About Me: The Story Behind Lunacy Luxe

Hi there! I'm Jacqueline, the heart and hands behind Lunacy Luxe. If you're here, chances are you're someone who needs a little more joy, calm, or self-care in your life—and that’s exactly why I started this journey.

As a stay-at-home mum of four and caregiver in a bustling family of six (plus two lovable dogs!), life has always been beautifully chaotic. For years, I found myself pouring so much energy into taking care of everyone else that I often forgot to nurture myself. Like so many of us, I fell into the habit of putting myself last. It wasn’t until I reached a point of complete burnout that I realized: I can’t pour from an empty cup. I needed to make time for me—even just a few minutes a day.

That’s where the idea for Lunacy Luxe was born.

I wanted to create products that turned those fleeting moments of self-care into something magical. My goal wasn’t just to make bath bombs or body creams; it was to craft little pockets of joy and calm for people like you and me—busy, hardworking souls who deserve a break.

Why Handmade Matters

Every product I make is handcrafted with love and intention. From whipping up the fluffiest body butters to carefully selecting crystals for some of my bath products, I pour my heart into every detail. My inspiration comes from my own life—the busy mornings, late nights, and those rare quiet moments when the house is still. I wanted something that felt indulgent yet accessible, luxurious yet practical.

But beyond the products themselves, it’s about creating a connection. When you use a Lunacy Luxe product, I hope it feels like a small reminder that you matter, that you’re cared for, and that it’s okay to take a moment for yourself.

A Little Quirky, A Lot Caring

I’ve always believed self-care doesn’t have to be complicated or serious. That’s why I am a little quirky and fun—because life is hard enough, and your self-care routine should make you smile. Whether it’s a bath bomb that fizzes with delight or a body whip that feels like a cloud on your skin, I want my products to spark joy and lightness.

Supporting Local and Sustainable Values

As someone who’s passionate about sustainability, I’m committed to using high-quality, responsibly sourced ingredients and minimizing waste. When you shop Lunacy Luxe, you’re not just supporting my small business—you’re supporting a vision of thoughtful, mindful consumption.

Why I Do This

At the end of the day, I’m just like you. I know what it’s like to feel stretched thin, to struggle with finding balance, and to wonder if you’re doing enough. That’s why I want Lunacy Luxe to be more than a brand—I want it to be a reminder that you are enough. Your moments of self-care don’t have to be perfect or extravagant; they just have to be yours.

So, whether you’re a busy parent, a caregiver, or someone who just needs a little more magic in their day, welcome to the Lunacy Luxe family. Here, we believe in small rituals, big joy, and making every moment count.

Take care, because you’re worth it.

With love and a little sparkle,  

Jacqueline 

Founder, Maker, and Self-Care Advocate